The Force of Focus: Luxury Client Edition + Challenge

Helping Ambitious Creators Build Brands That Command Respect

At Force of Focus, we help ambitious creators and professionals build brands that command respect and attract high-end clients. Most talented people get stuck undercharging, overthinking, or chasing the wrong clients, and we believe your brand should reflect who you are—and work for you. Founded by Michael Getz, Force of Focus combines strategy, alignment, and actionable tools to help you lock in your identity and brand voice, attract clients who value your expertise, build systems that support sustainable growth, and connect with a community that pushes you to level up. Our flagship programs, including the Luxury Client Edition + Challenge, aren’t worksheets or cookie-cutter courses—they’re brand weapons designed to give you clarity, systems, and support so you can stop chasing clients and start commanding them. Join us to find your focus, sharpen your strategy, and build a brand that draws the right clients to you.

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The Force of Focus Difference

At Force of Focus, we don’t offer cookie-cutter courses or instant-fix solutions. We provide a strategic system designed to align your identity, clarify your messaging, and set up the structures that attract high-end clients naturally. The difference lies in our focus on long-term clarity and results—helping you build a brand that commands respect, connects with the right clients, and scales sustainably. With expert guidance, actionable tools, and a supportive community, Force of Focus turns overwhelm into focus, so you can confidently grow your business without chasing, discounting, or burning out.